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Bobby Jones Europe and Bobby Jones Lifestyle have unveiled a new look golf equipment and apparel website following a comprehensive overhaul of its design and functionality.
The full range of pioneering golf clubs designed by master craftsman Jesse Ortiz are available to buy through the website with the elegant golf apparel ranges to be added shortly.
Lloyd Booker, Managing Director of Bobby Jones Europe and Bobby Jones Lifestyle, said: “The launch of our redesigned, new look website is an important step in our long term plan for the extension and development of our business.
“Customers will find buying from the new site simple and uncomplicated thanks to the clean design and easy to follow shopping basket process,” Mr Booker added.
Reflecting the emphasis that was placed on clarity and consumer satisfaction during the redesign, shopping from the website is simple, quick and straightforward.
Every product in the Bobby Jones high-performance golf club range has its own dedicated page that explains in detail the craftsmanship behind the club and displays the different flex and shaft options available.
The launch of the redesigned website makes the innovative and stylish golf club range available to a far wider audience.
Customers from more than 15 countries across Europe, including the UK, France, Spain and Germany can now have Bobby Jones golf equipment, such as the award-winning Hybrids and the revolutionary Pelz Wedge series, delivered direct to their door.
As true long iron replacements the Hybrids have a shorter length and a well-contoured sole with the heel and toe areas swept away and will replace player’s lost confidence in the 175 to 210 yard shot.
The design utilises a low and deep centre of gravity and a wide-bodied triangle of stability to offer maximum performance with the ability to get the ball out of every type of lie, whether it is a divot, fairway bunker or the deep rough.
National Club Golfer magazine has voted the Players Series Hybrids the 'Champion Hybrid 2008', with them achieving a near perfect 95% score in testing and feature in Gold World’s 2008 Hotlist.
They have been ranked as the best available by the independent equipment testing website Rankmark.com and are Golf Digest 'Hotlist' medal winners for the last three years running.
“We know that a demand for the fantastic clubs designed by Jesse exists and we have been inundated with requests for the equipment, with the launch of this website we can now take the Bobby Jones brand into the home of every golf enthusiast in Europe,” Mr Booker said.
Visitors to the site can also download information on all of the company’s stylish golf apparel ranges and can find details of their nearest stockist by calling 0845 456 5120 or from outside the UK +44 1772 318 606.
“The astonishing success that Bobby Jones achieved, both as a sportsman and as a person, are a continual inspiration and the core values he embodied; performance, style and innovation are principles we as a company adhere to,” Mr Booker continued.
Visit www.BobbyJonesEurope.com to find out more about the company's golf equipment and apparel ranges.